Brand Manager - Face
Date: Dec 12, 2024
Location: Bangkok, TH
Company: Beiersdorf
At Beiersdorf, we want to help people feel good about their skin – and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Chantecaille. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment, and society.
Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live an inclusive culture of respect and trust that is strongly aligned with our values – CARE, COURAGE, SIMPLICITY and TRUST. We also embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.
Your Tasks
- Implement the effective marketing strategies and plan to achieve business objective.
- Optimize media strategy and communication plan to be aligned with Marketing plan within the given budget.
- Consistently monitoring & analyzing business performance, market situation and competitors.
- Be a part of define concept of responsible sub-brand that will be springboard to reach business objectives.
- Be a part of define concept via Qualitative, Quantitative Research and Focus group
- Implement via allocate budget in overall to meet business objective
- Implement long-term strategy via align with product concept and product direction in order to support business objective
- Be a part of process such as Develop TVC concept, agency brief, story board, shooting, TVC Evaluation
- Co-coordinating agencies and cross functions to deliver the agreed plan according to brand strategy
Your Profile
- Master Degree or Bachelor Degree in Marketing, Business Administration, and other related fields.
- At least 3-5 years experiences as Product / Brand Manager in multinational FMCG companies.
- Strong analytical, project management, strategic thinking skills.
- Active, energetic, result driven, easily to adapt with changes, creative, and good interpersonal skill
- Good command in English both spoken and written
- Good computer literacy
Location: 6th and 7th Fl. Sathorn Square Office Tower, 98 North Sathorn Road, Silom, Bangrak, Bangkok 10500